The move marks a significant shift in Apple’s Mac strategy. Both CNBC and Handelsblatt describe the announcement as a reversal after years in which Apple resisted touchscreen Macs.
Handelsblatt describes the product as Apple’s first MacBook with a touch display. WIRED identifies the device as a new touchscreen MacBook Pro.
CNBC characterizes the announcement as Apple’s third major launch under CEO John Ternus. The supplied reports do not establish the product’s release date, price, technical specifications or sales markets.